Saturday, 30 March 2019

Enhance your Search Engine Optimization with Video Content Marketing


Video marketing is on the rise and is one of the largest search engine platforms besides Google.

Let’s understand video content marketing and ways that can enhance your search engine optimization for the year 2019.

Video Content Marketing is an effectual marketing strategy that always puts the wants and needs of the customers first, leading to an increase in customers and profit.

Digital Marketing Company – Traj Infotech Pvt Ltd, can provide a valuable, engaging and entertaining visual data to your target audience.



Mobile friendly


Research shows that web traffic through mobile has gone up. Audience finds watching video easier than reading wording or text. Create videos that are mobile friendly and will grab the attention of your target audience. Traj Infotech, Digital Marketing Services in Ahmedabad, will create a mobile friendly video for your brand.



Metadata


For webpage optimization you must add Meta tags, Meta title and Meta description. Metadata is used by search engines to discover your video and also to rank the results of your video. Metadata incorporates description or keywords added in the title. It is the crucial point of your product and/or service description. The whole metadata process is easy and less time consuming.


Your webpage must have video sitemaps


Besides, creating video content, for better ranking you need to make a video sitemap.


Submitting a sitemap to Google is like notifying search engines your business has a video and this is the run time, title, target audience and subject matter.


Traj Infotech, Digital Marketing company in Ahmedabad, can create a video sitemap for your business for search engine Google.


Must share videos on multiple channels


Sharing videos on multiple channels such as, Facebook, Instagram, YouTube and others would help in analyzing your video and in keeping the audience engaged.

Traj Infotech, Best IT Servicesin Ahmedabad, can create an engaging video content that will enhance the ranking of your webpage.


Users must like and comment


For effective engagement and interaction, users must comment and like your video because likes and comments can help in making your video more popular and enhancing your search engine optimization ranking. IT Services can help you with user engagement and interaction.



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Content Marketing is useful in building trust with your target audience.

Creating a story about your brand and trying to connect with your target audience, cannot be considered as the only content marketing goal...